Shift Your Market Mindset: 7 Lessons to Prepare Your Energy and Boost Your Sales
As many of you are starting to think about the holiday market season, pressure can build and by the end of Summer/Early Fall production ramps up, timelines tighten, and your energy might already feel stretched. But mindset is just as important as your pricing or product line.
This post offers seven grounded, practical lessons to help you show up with energy, clarity, and confidence—no matter what the market brings your way. Whether you’re selling handmade goods or curating a service-based booth, these reminders will help you thrive from the inside out.
Success doesn’t start with your sales—it starts with your well-being. The more balanced, grounded, and purpose-driven you are, the more resilient (and magnetic) you’ll be.
1. Redefine Success Based on How You Feel
Your energy matters more than your numbers. Instead of tying success to sales, ask: Am I feeling aligned, present, and satisfied in my work? When your energy is balanced, sales often follow.
2. Prepare Your Energy Like You Prepare Your Inventory
Markets are marathons, not sprints. Fuel yourself with rest, water, good food, and grounding rituals like stretching, journaling, or a short morning walk. A resourced nervous system helps you stay present and calm.
3. Your Intention Still Matters
Why did you start your business? What lights you up about what you create? Write it down and revisit it often. Use your vision as a filter for where you spend time, money, and energy.
4. Even Slow Markets Hold Opportunity
Even when sales are slow, connection and momentum are still possible. A large sale at the end. A new collaboration. A new wholesale partner. A lifelong friend. Stay open and curious. Your job is to hold the energy of possibility—because you truly never know who might come to your booth to connect with you.
5. Shift the Energy When You Need To
If your energy drops or you feel discouraged, step away, breathe deeply, and remind yourself: “Abundance is already here.” “The more I put myself out there, the more positive energy will come my way.” These small resets can change the tone of your day.
6. Connect with Curiosity, Not a Script
Connection isn't a sales pitch, it is genuine. Ask shoppers open-ended questions. Share a story with them. Ask them if they’re local, if they’ve been to the market before. These personal moments often lead to authentic conversations—and future sales.
7. Mindset Shapes Your Presence
The way you show up to a market influences not just your sales, but your energy, experience, and expansion. So as you prepare for the holiday season, remember: mindset is more powerful than you might think. When you lead with intention, openness, and presence, your booth becomes more than a display—it becomes a place people want to visit.
Shannon Lorenz
she/her
Shannon is the founder of SEEK Bespoke Market. She loves creating community and connection, after all that is what the heart of Bespoke is all about. In her free time, you'll find Shannon spending time with her family, enjoying nature and seeking out new adventures.